For The Culture

We are Multi-Dimension. We are Multi-Faceted. We are Multi-Cultural. We are Women. 

honoring the hyphen...

Individually, we are Beautiful.  Collectively, we are  Breathtaking.

Welcome to the Sisterhood!

Welcome to our conversational community. We are a sisterhood of women who are hella happy to honor this uniquely, hyphenated lifestyle. Yes, it's taken me years to get to this space and spread out in it. I'm talking about laying down in it, spreading my limbs and flapping these lil arms up and down like I'm creating snow angels. I know you are probably twisting your face up like...What is a hyphenated lifestyle LAHHNNNAA? Did you misspell the intended word? LOL.. My answer is...No ma'am I did not.

A Famous Poet Once Said...

Ok, so here's what brought the term "Hyphen-Nation" about. The late American poet Tony Morrison once stated in an interview in 1992: “In this country, American means white. ... Everybody else has to hyphenate.” When I read this, my mouth literally fell open...because I had never realized this concept before. How had I never caught on to this? Initially, it really bothered me that this was the norm. It played around in my thoughts for a while. But, as I started to ask myself "why did you start the EJ brand", one concept kept flashing in my memory... "how to bring awareness to the American bohemian cultures that go under-represented in fashion?"

What Inspired This Idea...

One of my favorite elements of the bohemian style aesthetic is the gooorrgeous mixing of PRINTS and layers! I love florals, geometrics, and symbolic printed fabrics...especially ones that are seamlessly mixed to make eye-catching, stunning designs. I will talk more about this obsession in a later post. In my experience from my travels, professional study, and design research, most geometric prints and symbolisms originate from various cultures around the world. What bothered me is that it was so difficult to find women of various culture represented in mainstream searches and spaces? When you research Bohemian style, the results that pop up on search engines and social sites typically show one clear aesthetic....tall, thin women with long straight hair posed by a weird 1970's mini van or throwing up a peace site at Coachella Valley festival. THIS is not the bohemian experience myself nor many women of culture that I know can relate to. And that's ok. But we must be willing to show the world style that IS relative.

As an African-American, it's been tough to see other African Americans being called out for cultural appropriation when wearing African attire. We wear Dutch prints and headpieces without understanding the meaning or practicing their culture. We do it to feel tied to something greater, something more tangible than the mythic stories we hear about pre-enslavement African culture. It gives me an uneasiness because how do you reconcile the feeling of not quite having a sense of belonging in your ancestrol country nor in your country of birth? What I have learned as I've had conversations with friends from other ethnicities, this feeling isn't unique to only African-Americans, it's actually a shared experience and difficult dance that many hyphenated cultures have to balance. THIS idea...this shared experience or void is what Emorie Jordon aims to fill.


Check Out Our Stories Below

It's a Boho Vibe

This set of blog stories captures all of the hot topics of the people and style that we love.

Cultural Stories

This blog space is here to educate the community on the various cultures that we are a part of.

Our Style Stories

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How Lisa Bonet became the Mother of Modern Bohemianism
5 Reasons We Love Vintage